Repurposer
In betaContent
One asset in, five platforms out.
Repurposer takes one long-form piece — a blog post, a transcript, a script, a newsletter — and writes a ready-to-post version for each platform you pick. Every output is adapted to that platform's length, hook style, structure and hashtags, rather than being the same text trimmed to fit.
What it does
Five platforms in one run
An X thread, a LinkedIn post, an email newsletter intro, a YouTube description and an Instagram caption — written together from the same source, in a single pass.
Written to each platform
Length, where the hook goes, how the call to action reads and what the hashtags look like all differ by platform. Each output follows its own conventions.
Reads the file you already have
Drop in a PDF, Word document, PowerPoint, Markdown, HTML or plain text and it pulls the text out for you — or just paste.
Your tone, your quote
Choose a tone, or feature a key quote you want every output anchored on.
How a session goes
- 1
Paste your content, or drop in the file it lives in.
- 2
Tick the platforms you want.
- 3
Optionally set a tone, or paste a quote to feature.
- 4
Generate — every platform's piece comes back at once, in its own tab.
- 5
Copy the ones you want; the whole set is saved to your Library as one item.
What people use it for
- Turning a published blog post into a week of social posts
- Getting a podcast or webinar transcript out to the channels that never saw it
- Announcing one thing everywhere without rewriting it five times
- Keeping a newsletter and a LinkedIn presence going from the same work
Which key it uses
Repurposer calls OpenAI, Anthropic (Claude) or Google AI (Gemini). On a paid plan, add a key for any of them under Account → API keys and that provider bills you directly — no credits spent. Without a key, runs spend from your included plan credits instead, and you are told when that happens.
Questions
- Does it post to my accounts?
- No. Repurposer writes the content; posting and scheduling stay in whatever tools you already use.
- Does picking more platforms cost more?
- No. A run is charged once no matter how many platforms you select, because every piece is produced in a single pass.
- What does it cost to run?
- On a paid plan, if you add your own provider API key the provider bills you directly and Bizwax charges no credits. Without a key, runs spend from the credits included with your plan — and the tool tells you when that happens. Organizations can supply one shared key for the whole team.
- Where does my work go?
- Everything you generate is saved to your Library automatically, so it survives closing the tab. Library is available on Pro and Business plans. You choose what, if anything, to share to Creations.