QR code tracking for small campaigns
Did the poster work? Without tracking, you're guessing. A dynamic QR code answers it with a number.
The question every printed campaign has
You put a code on a flyer, a table tent, a product insert. Weeks later the only thing you want to know is whether anyone actually used it. A static code can't tell you — it sends people straight to a URL with nothing in between to count.
What basic tracking gives you
- How many scans a code got, so you know if the placement worked.
- Roughly when scans happened, which shows what drove them.
- A per-code count when you print several, so you can compare placements.
For a small campaign that's usually enough to make the next decision — where to put the code, whether the offer landed, which version to repeat.
Getting the numbers
Because a dynamic code routes through a redirect you control, counting scans comes almost for free. BizWax's QR Reactor tracks scans on the codes it makes, so 'did the flyer work?' has an answer instead of a shrug.
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